BARCO
Seamless experience As demand for online meeting technology continues to grow, Barco has moved into the Microsoft Teams Room market with its ClickShare solution, and Midwich is supporting that journey.
Demand for meeting room technology continues to grow in the UK. Having online meeting facilities is now viewed as business critical for many, not only for those with hybrid workforces but also as time and resource efficient ways of meeting with clients. But alongside this, customer needs are maturing as they increasingly want higher specification equipment to provide as engaging a meeting experience as possible for everyone. To this end, earlier this year Barco launched its ClickShare Hub room system bundles, developed in partnership with Sennheiser and officially certified for Microsoft Teams. It is one of the first wireless room systems built on the Microsoft Device Ecosystem Platform, says Anthony Wright, sales director at Barco. “This means it has enterprise-grade security and offers native support for Intune and Microsoft's device management tools,” he explains. Having the Microsoft Teams Room (MTR) certification is also important. “End users are increasingly demanding this,” says Anthony. “Organisations are increasingly standardising their meeting room spaces and are looking at fully certified products because it obviously ensures security, reliability and easy management. That's a key factor why we jumped into this market.” The Microsoft certification comes on top of the established ClickShare technology. “ClickShare Hub offers features such as one-click join and a plug-in button that enables users to wirelessly share
content in 4K in a video conference as well as during in-person meetings,” says Anthony. “It adds a lot more flexibility to the meeting room experience. Its ease of use and simplicity are a massive attraction to end users. “End users and resellers will like the modularity element provided by the certified bundles because a lot of the solutions in the market are within fixed ecosystems. But the ClickShare Hub, thanks to its modularity, has the flexibility to be tailored to individual meeting rooms.” Filling demand Jenny Hicks, technical director at Midwich, a distributor for Barco’s ClickShare products, says that Barco’s solution is filling a demand that customers have been asking for. “We commonly see meeting rooms kitted out for a single presenter or meeting host in mind and the reality is, particularly in larger spaces, multiple people want to present, and it can require a lot of preparation to get slides into one single presentation or pass control from
Anthony Wright
barco.com
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