But with increased use of technology and networked devices, it also means that security is paramount – especially considering the sensitive data
that educational establishments hold. While education providers may appreciate the risks, many still require assistance to find the right solutions for their needs. Read more on p18.
Sustainability is also an increasing priority for buyers in the education market. With young people today more knowledgeable about the environment than ever before, it stands to reason that education providers will look to lead from the front by providing resources and equipment that is sustainable. Of course, price is a consideration – and resellers can help providers to ensure that their solutions are sustainable but also deliver value for money. See p37 for more. But many resellers don’t sell into the education market – and therefore could be missing out on the potential opportunities available. There are several ways that resellers can access the education market, which are outlined on p10. But if a reseller has got into the education market, then what is the best way to ensure that it is successful? We present a range of hints and tips for resellers – including from experts – on how to sell to the education market and make it a success. Find out more on p44.
I hope you enjoy this publication and find it a useful insight into this
a
fast-changing market.
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