Print in the Channel - Issue #5

NEWS

Demand for subscription-based printing drives growth at Printerbase

A Greater Manchester technology reseller is targeting further growth in its managed print services (MPS) offering after recording a surge in contract sales over the past 12 months. Printerbase, which celebrates its 20th anniversary this year, reported a 50% increase year-on-year in Brother MPS contracts. This includes the vendor’s new PrintSmart Essential package, a Netflix-style subscription service for print designed for small businesses. The reseller says that it allows their customers to pay a monthly fee for print supplies, installation, supplies recycling and maintenance services. Packages range from £5.78 to £61.37 per month, with plans available for low, medium or high print requirements, or on a pay-as-you-go basis. The packages don’t require customers to undergo credit checks or sign credit agreements, making the benefits of service printing more accessible for smaller companies. The firm is targeting a further 50% growth in sales this 2023, which it forecasts will boost its revenue to £8 million – an increase of 23% year-on-year. “There is significant momentum behind the shift to print-as-a-service, and we expect this to continue as offices strive to find cost- efficiencies in their operations this year,”

said Khalil Hussain, business manager at Printerbase. “More small businesses are making the change as they see the benefits of smaller monthly payment options that free up cash to support other areas of their business. “PrintSmart Essential means they can access a tailor-made Brother system, complete oversight of their print costs, the reassurance of repair and diagnostics support, and time-saving supplies replenishment. “MPS represents an excellent growth opportunity for us, and Brother makes it easy by creating a straightforward service for small businesses.” Chris Grimshaw, business manager – online partners, at Brother UK, added: “More businesses are turning to MPS as the way we work evolves and Printerbase’s success is testament to how simple it is to help customers move to service printing. “Innovations such as PrintSmart Essential are giving resellers an option to provide customers with a more streamlined and cost-efficient solution that meets the needs of businesses with reduced printing requirements. It also gives partners the opportunity to capitalise on the recurring revenues that MPS provides, and its why Brother is throwing its full weight behind MPS and supporting resellers to make the most of the opportunity.”

Khalil Hussain business manager

printerbase.co.uk

Chris Grimshaw business manager online partners

brother.co.uk

OKI Europe forms new partnership for label market

OKI Europe Ltd has announced a key strategic partnership with Kernow Coatings and Baker Materials to further develop and address a range of specialist media requirements across various different and durable label applications. “As a part of OKI’s continued expansion providing solutions for printing labels in house, we are seeing an increased demand for specialist media requirements, particularly in the area of durability,” said Rob Brown, EMEA head of business development, Pro Series, OKI Europe. “As such it is important that we can help customers understand how to source and create durable labels, which might need to withstand a range of conditions such as chemicals, water, abrasion etc.

“The range of synthetic durable media from Kernow Coatings provides outstanding results on OKI printing machines and are the perfect match to suit these high-quality application requirements that customers demand, ranging from beauty and cosmetics, through plant tags to beer bottles and a whole host more, giving businesses the ability to print a huge range of labels in-house and on-demand. “Recognising how important it is to source media in a ‘ready to print’ format, quickly and easily, Baker Materials are now holding stock of the Kernow materials approved to run on the OKI Pro10 series. Using their extensive experience and first-class facilities Bakers are able to offer conversion into a wide range of finished stocks ready to run on the OKI Pro10xx roll to roll label printer.”

Rob Brown EMEA head of business development, Pro Series OKI Europe

oki.com

06

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