2023 PREVIEW
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Nick Kernick , partner success manager – UK & Ireland, ORdigiNAL Our expectations for the business in 2023 are that, following a great 2022 which saw significant
offerings, which is where ORdigiNAL, as a trusted, specialised VAD, has the knowledge to support them with their opportunities. Trends from 2022 will continue into 2023. Without doubt the shift towards the cloud will continue to trend this year, with customers looking to migrate their print to a SaaS model and remove on-premises infrastructure. Current high prices and looming economic recession will also influence the print sector. With all businesses suffering from an all-round increase in costs, 2023 will see end users looking to reduce expenditure wherever they can, including print costs. This does, however, provide an opportunity for digital transformation, resulting in the potential for increased software solution sales. With the opportunities and trends outlined above, we are confident about 2023. As a distributor of document automation solutions, ORdigiNAL is in prime position to assist with document transformation projects, so I’m confident for the prospect of solution sales, despite the downward trend in print output.
growth for ORdigiNAL in the UK and Ireland, we continue to onboard new partners while, at the same time, driving business with existing partners. We are confident in our continued growth despite the difficult economic climate. In terms of trends in 2023, I believe we will see our partners looking for additional revenue streams due to the declining service revenues they have suffered since the pandemic. This will result in a trend towards SaaS and term subscription
Nick Kernick partner success manager – UK & Ireland ORdigiNAL
ordiginal.com
Ryan Mitchell , print and AV director, Westcoast In 2023, we are expecting a further swing from a reduction in retail/home user printers; we may see the AUP on these products increase as hybrid workers upgrade their existing printers. In addition, as commercial higher end units become more available from constraints throughout 2021 and 22, we expect some growth
working locations. It helps the CSR messaging and unified comms allows greater collaboration without some of the travel costs, again helping customers reduce their spend. We at Westcoast can support this via our UC and AV offering. While the current increases in prices will affect the print sector in 2023, like all markets, vendors may need to stimulate growth with things like targeted promotional activity, trade in and cash back. Meanwhile, with continued growth in CISS products, vendors create great assets to help measure TCO VS legacy these will certainly help end customers see the return on investment. Overall, I am confident about the prospects for businesses in general in the print sector for 2023. The print industry is the oldest industry in IT, it’s weathered many storms and I am positive it come through this as well.
from this, but this is dependent on the public sector budgets and corporate upgrades. HP has just released its new A3 printer range and some of the upgrades to these machines will certainly help drive greater demand. A number of units sold total may be flat, but AUP will be positive from multiple price increases over the last year(s). There will be some major trends in the print sector will be in 2023 in terms of customer demands/ wants. For instance, sustainability will be heavily on the agenda, but this will need to be beneficially from a corporate social responsibility (CSR) perspective and the corporate office, small and medium-sized businesses and small office home office businesses may need to balance sustainability over total cost of ownership. Epson is one the leading vendors in supporting this, and in my opinion, they are leagues ahead of many vendors. In addition, the digital and connected workplace will continue to be important, as staff balance their
Ryan Mitchell print and AV director Westcoast
westcoast.co.uk
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