UPS
I’ve got the power With increasing numbers of businesses reliant on electronic equipment to conduct their business, a power outage – even for a short time – can cause significant problems. This is where uninterruptable power supplies come in – and it is something resellers should be offering to customers.
Most businesses, regardless of sector, now rely on electricity. Whether it is for computers or machinery, most are electrically powered. This means that a stable power supply is crucial for the smooth running of the business as power outages can cause significant damage. Power cuts are an ever-present threat. Martin Ryder, channel sales director Northern Europe at Vertiv, notes that UKPower says that almost 66% of UK residents have encountered power cuts in their local areas, with nearly 23% indicating power cuts happening annually. “There are three main factors that have affected the energy industry in the UK, causing new threats to the power landscape: climate change directly affecting the fuel supply, wasting energy is making headlines, natural energy production as well as the physical resilience of current and future energy infrastructure,” he says. “Heatwaves and droughts are already putting existing energy generation under stress. The war in Ukraine has led to supply shortages of
power and increased energy costs. “Finally, cybersecurity is continuing to be a threat to the energy industry and is a major concern for governments and organisations.” With the threat of power outages there, it means businesses should have a plan in place to ensure that if one does happen, their operations should not be affected, and this is where uninterruptable power supplies (UPS) come in. Cost of an outage “For businesses, a dependable UPS is crucial in protecting against power outages, brownouts and other disruptions that can damage electronic equipment and hinder operations,” says Martin. “The absence of a UPS can lead to serious consequences, including lost data, ruined hardware and total system breakdowns. These factors impact productivity, revenue, brand reputation and safety, particularly in vital environments such as hospitals and transportation networks.” Russell Pritchard, UK sales manager at Central Power Services, agrees that power interruptions are a growing concern for businesses in the UK. “Particularly as extreme weather events become more severe and unpredictable,” he says. “With limited electricity capacity and energy demand on the rise, the risk of outages is increasing. Most businesses have some reliance on data servers and need to be prepared. “The consequences of a power cut can be severe. Operationally,
Martin Ryder channel sales director, Northern Europe
vertiv.com
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With the threat of power outages there, it means businesses should have a plan in place to ensure that if one does happen, their operations should not be affected.
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