ARROW – MIGRATION
Driving digital transformation through Arrow Migration Factory For most organisations, cloud migration is no longer a question of if, but how. Moving to Microsoft Azure isn’t just about relocating workloads; it’s about unlocking greater agility, resilience, and the ability to innovate at speed.
Yet for channel partners helping customers make that move, delivery can still be a challenge. Building in- house migration expertise takes time, investment, and specialist skills. Arrow Migration Factory removes those barriers, giving channel partners an accessible, scalable way to deliver Azure migrations with confidence. Delivered by Microsoft engineers and coordinated by Arrow, the Factory provides a fully managed, white-labelled migration service that channel partners can brand and sell as their own. It allows them to offer enterprise-grade delivery without expanding technical teams or taking on additional overhead. “Arrow Migration Factory enables channel partners to say yes to opportunities they might otherwise have to decline or defer,” says Oliver Harvey- Jones, public cloud director for Arrow's enterprise computing solutions business in the UK and Ireland. “You retain the customer relationship and set your own commercial terms, but you have Microsoft engineers and Arrow’s team behind you every step of the way.” Each project follows a proven, Microsoft-aligned framework that covers assessment, migration, and optimisation – reducing risk and ensuring consistent results for end-customers. Arrow also provides a complete sales
enablement toolkit, including ready-to- use collateral and assessment templates, helping channel partners take Azure opportunities to market faster and position migration as a strategic, long- term service. With no licence fees, minimum commitments, or pre-purchase requirements, channel partners can engage on a project-by-project basis, maintaining flexibility while expanding their Azure portfolio. “Whether you’re entering the Azure market or scaling an existing practice, Arrow Migration Factory gives you the capability and confidence to deliver at enterprise standards,” Harvey-Jones adds. Arrow Migration Factory is designed to help channel partners modernise their end-customers today and set the stage for innovation tomorrow.
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