News in the Channel - issue #34

NEWS

TD SYNNEX expands portfolio with dramante1928

TD SYNNEX has announced a pan-European agreement to offer environmentally responsible mobile, laptop and lifestyle accessories from dbramante1928, all verified through the EU Product Environmental Footprint (PEF) methodology. dbramante1928 provides premium accessories made from certified recycled materials, verified under the Global Recycled Standard. With a strong presence in global retail and telco channels, the company is now expanding its focus to B2B markets through TD SYNNEX’s extensive European market reach. TD SYNNEX partners across retail, telco, corporate and SMB segments can now access a full range of device accessories, carry solutions and charging devices with production and distribution methods that reduce carbon emissions compared to conventional alternatives, verified through the PEF-based lifecycle assessments. These products are available across all TD SYNNEX’s footprint in Europe and are

positioned as responsible, high-quality protection and connective solutions to complement mobile, tablets and PC hardware offerings. “dbramante1928’s product line meets the growing demand for eco-conscious alternatives in both consumer and enterprise markets,” said Luc Van Huystee, vice president, Mobile and Consumer Electronics, Europe, TD SYNNEX. “This is a win-win opportunity, enabling our partners to enhance their offerings while supporting environmental goals.” TD SYNNEX will support the launch with special deal pricing, bundling opportunities, and integration into its pan-European channel programs. The accessories are available immediately. n

uk.tdsynnex.com

Gamma unveils evolved Accelerate platform Gamma Communications plc has launched its reimagined Accelerate

to help partners move faster and win more often. It combines creative flexibility with practical tools, including automated user and business-level social publishing, in-platform email delivery, and trackable content links, giving partners clarity on performance and impact. Accelerate now also includes a dedicated sales enablement environment, housing playbooks, personas, competitive insights and ready-to-use proposals that support teams throughout the buying cycle. MDF management is now integrated, with lead distribution management following shortly. A brand portal and further programme resources will also be introduced, making Accelerate the single home for partner support and activation. n

platform, a major evolution of its partner sales and marketing hub designed to give channel partners more control, creativity and confidence in driving growth. Built in collaboration with members of the Gamma Partner Advisory Board, the refined Accelerate represents a complete rebuild of the previous platform and marks a significant step in Gamma’s commitment to delivering the most supportive partner experience. Partner experience sits at the core. From guided onboarding pathways and training videos to end-to-end campaign journeys, real-time analytics and in- platform content customisation, including access to design files. Accelerate is built