NEWS
integrated into TD SYNNEX’s InTouch e-commerce platform, through which Google partners also have access to value-added services, such as TD SYNNEX’s Trade-in and Tech as-a-Service (TaaS) offerings, both of which can be used to further enhance the appeal of Google Pixel products by making it easier for customers to invest in new technology. With TD SYNNEX’s Trade-in, partners can offer their customers a residual value on legacy devices, providing them a second life or secure recycling. TaaS enables partners to provide products and services combined into a single regular subscription payment, instead of having to fund purchases of new equipment through capital expenditure budgets.
“We have an extensive portfolio of add-on products that can be used to really enhance the experience of Pixel users, and significantly boost partner sales and profitability. Pixel Buds headphones, for example, are perfect for mobile conferencing calls and with Zero-Touch Enrolment on Pixel phones, partners can make it easy for customers to integrate Pixel devices securely into their IT infrastructure.” As one of the largest European distributors of Pixel devices authorised to offer the full suite of Google products, from mobile phones to cloud services, TD SYNNEX can support partners in growing their sales of Google solutions. The Zero-Touch Enrolment tool is fully
Ryan Thomas business unit manager, mobile, UK
uk.tdsynnex.com
Cyberelements launches dedicated MSP program
addition to their service portfolios. For MSPs looking to swiftly enter the MSSP market, the cyberelements platform offers a rapid deployment option, delivering a competitive edge through a zero trust PAM solution that can be up and running in just three minutes. This self-service deployment not only accelerates time-to-market but also significantly streamlines sales cycles. The MSP uses cyberelements' product to provide services to its customers, purchasing licences directly from cyberelements, which are then sublicensed to end customers. The MSP holds an unlimited licence, enabling seamless platform and service expansion across its customer base without restrictions. Monthly, the MSP reports the cumulative number of licences used by all customers to cyberelements. A fee is determined based on the total number of concurrent users across all clients, adjusting dynamically with customer acquisition or churn. At the core of cyberelements' functionality is its approach to access management. It grants access and establishes connections to resources only upon explicit authorisation, employing the principle of least privilege tailored to the specific action required. This is achieved through a dynamic access policy that considers the user's context and behaviour. The result is a robust security framework that ensures secure access whether it be to IT or OT resources, internal or external IT assets, or accessed from the organisation's owned terminals or users' BYOD devices.
Cyberelements, a zero trust privileged access management (PAM) platform, has launched its Managed Security Provider (MSP) Program enabling partners to increase revenues and deliver a zero PAM platform. The flexible pricing model enables partners to effectively increase margins as the business grows. By offering the most complete and competitive cybersecurity offer possible, with a rapid sales and implementation cycle, this MSP program brings immediate value and greater strategic alignment to the partner network. Cyberelements partners also benefit from joint go-to-market and enablement initiatives to increase revenues. “Since the company’s launch in early 2023, cyberelements has achieved great success in Europe. Our 'ready in three minutes' platform has proven instrumental in delivering business performance with cyber trust, effectively addressing the complex equation faced by C-Level executives, balancing speed to compliance, overcoming a shortage of competencies, integrating disparate tools, and managing budgetary constraints,” said Jonathan Fussner, head of cyberelements. “This achievement is made possible by the strength of our partners' network, particularly our MSPs, who are increasingly sought after by customers to drive cost reduction, enhance performance and boost agility and flexibility. Most importantly, our partners play a vital role in mitigating the shortage of cybersecurity experts by outsourcing to specialists." Cyberelements helps MSSPs enhance capabilities, providing them with a valuable
Jonathan Fussner
cyberelements.io
08
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