News in the Channel - issue #13


Winners all! The inaugural Stockies took place at the end of November, a new concept in awards ceremonies in the channel, where winners were based on empirical data rather than a judging panel.

There was a vibrant mood at Heddon Street in London on November 30 when the great and good in the channel converged for the first Stock in the Channel Awards Winners After-Party. The Stock in the Channel Awards – better known as the ‘Stockies’ – which were headline sponsored by Canon, are different to other awards ceremonies: there was no judging panel or lengthy application process, which can be subjective, it was all based on empirical data from Stock in the Channel and every vendor and distributor on there was automatically entered, so there was no denying that all the winners were well deserving of their prize. The nominees should also take credit too for their outstanding performance over the year. The sold-out Winners After-Party event

the distributors, vendors and products that had been successful in the categories that spanned the breadth of the channel. The list of winners are featured elsewhere in the issue (see p51) – congratulations to all that won, and those that were nominated. How it worked As mentioned, the Stockies are different to other awards ceremonies as it was based on data produced from Stock in the Channel, which was mined and analysed by Stock in the Channel’s own expert data analysts. Various metrics were used to determine the winners of each category. For instance, market share and stock resilience were part of the consideration, as was ‘trending’ – the popularity of products in customer searches. For product categories, relative market advantage was considered, as was things like product heat and trending in searches. With vendors, price stability and niche to mass coverage was also considered. For distributors, the sale to search

Over the following pages we highlight some of the winners and some of the highlights from the night! Can you spot yourself in among the pictures?

followed a virtual awards show earlier in the week, which had a range of sponsors revealing the nominees and winners – including the editor of News in the Channel – which revealed

Stockies AWARDS



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